Lecture/Seminar: 4 hours/week
- Introduction to the web development technologies and HTML Basics
- Introduction to Cascading Style Sheets
- Visual Elements and Graphics
- Web Design Principles and Page Layout
- UI/UX
- Working with Tables and columns, designing Web Forms
- Getting started with JavaScript to create dynamic web pages
- Introduction to PHP
- Enhancing a website with multimedia, animation and transitions
- Introduction to WordPress, Setup and Structure
- Navigating the Admin Panel, Content Management
- Creating and managing pages and posts, working with blocks
- Getting familiar with themes
- Analytics integration and SQL for marketing
- Social media integration into websites
- SEO – Technical considerations in Web Design
- Web Hosting and Site Migration
At the end of this course, the successful student will be able to:
- Identify the underlying framework of web technologies and its role in digital marketing.
- Explain the concepts of web design and development using HTML and CSS.
- Use CSS to enhance the visual elements of the page.
- Use layouts, multimedia files, animations, transitions, tables, and forms for websites.
- Implement the concepts of client-side programming using JavaScript.
- Implement the concepts of backend scripting using PHP and MySQL.
- Create and manage website using content management tools such as WordPress.
- Implement the concepts of social media integration and search engine optimization.
Assessment will be based on course objectives and will be carried out in accordance with the Douglas College Evaluation Policy.
Assignments /Project(s) |
10-25% |
Quiz(zes) |
10-20% |
Midterm Examination |
25-35% |
Final Examination* |
25-40% |
Total |
100% |
Some of these assessments may involve group work.
* Minimum 50% of the final exam must be in practical hands-on computer programming format.
To pass the course, students must, in addition to receiving an overall course grade of 50%, also achieve a grade of at least 50% on the combined weighted examination components (including quizzes, tests, exams).
Students may conduct research as part of their coursework in this class. Instructors for the course are responsible for ensuring that student research projects comply with college policies on ethical conduct for research involving humans, which can require obtaining Informed Consent from participants and getting the approval of the Douglas College Research Ethics Board prior to conducting the research.
HTML, CSS & JavaScript in easy steps, Mike McGrath, latest edition
WordPress in easy steps, Darryl Barlett, latest edition
and/or textbooks approved by the department.