Marketing (Bachelor)

Graduation Requirements For Students Completing By Summer 2023:

• Successful completion of at least 121.50 credits
• 45 Upper Level (3000-4000) credits required
• A minimum of 70% of upper level credits must be completed at Douglas College
• A minimum GPA of 2.00 is required
• 1000-2000 level electives must be University Transferable (courses that transfer to one of the research universities - SFU, UBC (UBCV or UBCO), UNBC or UVIC) in the BC Transfer Guide
• Time limit to complete program graduation requirements: ten (10) years

Graduation Requirements For Students Completing After Summer 2023:

• Successful completion of at least 121.50 credits
• 45 Upper Level (3000-4000) credits required
• A minimum of 40% (48 credits) must be completed at Douglas College
• A minimum GPA of 2.00 is required
• 1000-2000 level electives must be University Transferable (courses that transfer to one of the research universities - SFU, UBC (UBCV or UBCO), UNBC or UVIC) in the BC Transfer Guide
• Time limit to complete program graduation requirements: ten (10) years

Additional Graduation Requirements with the Co-Operative Education Option:

• Successful completion of 3 Co-Operative work terms (27 credits)
• Students completing the Co-Operative Education option will graduate with 148.5 credits and may require an additional terms of study

Co-Operative Education Option

Notes:

1. Students may take ACCT 1235 or both ACCT 1110 and ACCT 1210. Students who take ACCT 1110 and ACCT 1210 (i.e., instead of of ACCT 1235) may opt to use 3 credits from the "open electives" for ACCT 1210.
   
2. Students can take either CMNS 1115 or ENGL 1130 as a part of the BBA Core. Other approved Communications or English course that transfers (as English credit) to one of the B.C. research universities (SFU, UBC, UBC-O, UVic, or UNBC) may be considered as substitutes for ENGL 1130 and CMNS 1115.
3. PHIL 1102, BUSN 4490 or other approved Ethics courses may be taken instead of PHIL 1122.
4. Students can take either MARK 4360 Customer Relationship Management or MARK 3280 Sustainability and Corporate Social Responsibility.
5. Students can take COBA 4885 Experiential Learning & Internship instead of MARK 4483 Marketing Practicum. It is highly recommended students take MARK 4483 or COBA 4885 in one of their final two semesters in order to maximize their benefit from the course content.
6. To meet the graduation requirements (listed above) for this program: (a) a minimum of 15 credits of the "open electives" must be at the upper level (3000-4000 level) and (b) lower level (1000-2000 level) courses must be university transferable.
7. BBA Marketing students who declare Hospitality Marketing as their Marketing Concentration can use lower level HOSP courses towards the lower level "Open Electives" requirement even though HOSP courses are not UT.
8. In order to graduate from the program, students must complete BUSN 4500, the capstone course, which requires students to have 500 hours of work experience.
9. Students who choose the Trades Marketing Concentration have additional admissions requirements. Please see the admissions requirements for more information. 
10. The Co-Op work term is a minimum of 420 hours of work and must be taken through Douglas College's Co-Op program. The timing of the work term is restricted to the following:
• Can be undertaken only after completion of a minimum of two semesters, 18 credits
• Cannot be taken in the last semester of the program